Graphic elements
The graphic backgrounds and when to use them.
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People recognise Visco faster when they keep seeing the same colours, type and shapes. The graphic backgrounds help with that.
The graphic backgrounds
The backgrounds come in four colours: orange, blue, dark blue and black. Use them as a quiet surface behind text or images. They should not draw attention to themselves.
Which logo version goes on top
| Background | Logo version |
|---|---|
| Orange | The all-white logo |
| Blue | The negative logo, with a white wordmark |
| Dark blue | The negative logo, with a white wordmark |
| Black | The negative logo, with a white wordmark |
Files
Graphic background in Visco orange. Put the white logo on it.
SVG · 26 kB
visco-achtergrond-oranje.svg
The same orange background as a bitmap, for software that cannot place SVG.
PNG · 73 kB
visco-achtergrond-oranje.png
Graphic background in North Sea blue. Put the negative logo on it.
SVG · 12 kB
visco-achtergrond-blauw.svg
Graphic background in dark blue. Put the negative logo on it.
SVG · 12 kB
visco-achtergrond-donkerblauw.svg
Graphic background in Diepzwart (deep black). Put the negative logo on it.
SVG · 12 kB
visco-achtergrond-zwart.svg